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The Press Release
+Wellvyl Taps EquityShare to Tokenize Flagship Wellness Space in NYC
NEW YORK, NY, Aug 2025 – Tackling the growing epidemic of loneliness, NYC-based social wellness company +wellvyl today announced its plan to launch its first brick-and-mortar flagship in New York City. The new hub is designed to foster meaningful human connection through a variety of wellness and social experiences. To fuel the vision,+wellvyl has tapped fintech startup EquityShare as a capital partner, leveraging its unique blend of crowdfunding and tokenization to streamline the acquisition and development of the space.
The initiative, which started during July’s Social Wellness Month and is officially launching now, during August’s National Wellness Month, marks a new chapter for +wellvyl, a public benefit corporation dedicated to creating a kinder, nicer, healthier human experience for New Yorkers and Global Urbanites through fun, inclusive, and thoughtful live events, a membership program, and concierge health and wellness amenities.
The Vision: A Hub for Human Connection
The planned +wellvyl hub will serve as a physical center for its mission, providing a dedicated space for social wellness events, sober-curious parties, and community gatherings. The facility will feature a range of amenities, including a sauna, steam room, cold plunges, a shop, a cafe and bar, some office and meeting space, and a dance floor for a nightlife destination designed for New York’s global healthy, fit, and well lifestylers.
“Our mission has always been about creating real-world spaces where kindness, connection, and mindfulness can flourish,” said Christopher Krietchman, owner of +wellvyl. “We believe wellness is richer when shared. This hub will be the physical, tangible, and transformational place where our community comes to life. If you’re the type of person who’s committed to growing a non-toxic personal and professional network then +wellvyl is the place for you.”
A New Model: Community-Powered Ownership
To finance the acquisition and development of the flagship location, +wellvyl has partnered with EquityShare, a blockchain-based equity tokenization platform. EquityShare has provided the complete architecture for the +wellvyl Token, from smart contract deployment and on-chain governance to investor wallet provisioning and compliance tooling.
This model democratizes ownership, allowing supporters who are aligned with the company’s mission to invest directly and hold a stake in the wellness space.
“August is National Wellness Month, and the launch of the +wellvyl Token is perfectly timed to harness the energy of this moment,” said Vernon Jay, Founder of EquityShare. “By tokenizing equity, we’re not just raising capital; we’re cultivating collective ownership of meaningful social infrastructure. We are proud to empower +wellvyl’s community with a scalable, compliant token platform that lets them invest directly in the built environment of wellness.”
Following the successful launch in New York City, +wellvyl plans to expand its community-owned wellness model to Miami and beyond.
About +wellvyl
+wellvyl PBC is a New York-based social wellness public benefits corporation on a mission to improve human interactions and communication, creating a 1% kinder, nicer, healthier world through inclusive, thoughtful, healthy, fun events, membership, and concierge services that foster meaningful connections solving the ever-spreading loneliness epidemic (wellvyl.com).
About EquityShare
EquityShare is a blockchain-based equity tokenization platform that enables compliant, community-centric investment in mission-driven projects, from startups to real estate, empowering supporters to become co-owners.
PRESS RELEASE
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PRESS RELEASE
+wellvyl Opens Ultra-Limited Founding Membership to Shape the Future of Social Wellness
Only 140 lifetime seats invite global tastemakers to co-create programming and accelerate a kinder, healthier world in starting NYC and Miami.
NEW YORK, June 16, 2025 /PRNewswire/ — +wellvyl, the pioneering Social Wellness Social Club empowering people to “live well and help others live well,” today announced the launch of its Founding Membership—an invitation-only, lifetime tier for health, fitness, and wellness influencers committed to building a world that is 1 % kinder, nicer, and healthier. The program caps enrollment at 140 members worldwide, 70 seats in NYC and 70 seats in Miami, each of whom will sit on +wellvyl’s membership committee and work directly with the founder to curate club experiences, content, and community standards.
“Connection is currency, and kindness is a daily practice,” said Christopher Krietchman, Founder & CEO of +wellvyl. “Our Founding Members will serve as co-architects—helping us design events, digital tools, and concierge services that make social well-being as intentional as any fitness regimen.”
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Founding Membership Highlights
Lifetime Access, Lifetime Impact – Once accepted and paid in full, Founding Membership is locked in for life, granting unlimited access to every +wellvyl service—from curated live experiences to members-only content and the 24/7 Social Wellness Hotline.
Committee Seat & Direct Line to the Founder – Founders co-design programming, set culture standards, and enjoy personal access to senior leadership for strategic collaboration.
Degree-Based Investment – Three degrees of membership are offered at $100,000, $50,000, and $25,000 respectively; only serious applicants undergo a scheduled interview before approval.
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Broader Membership Pathway
+wellvyl’s tiered structure welcomes the wider public at monthly price points of $15 (Beginner), $75 (Intermediate), and $300 (Experience Four), with an expanded Concierge option at $1,200 per month for personalized wing-person support. An official club launch and membership intake are slated for October 2025.
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Why Now?
Social Wellness—the quality of our interactions—has emerged as a leading predictor of physical and mental health. By embedding kindness, empathy, and healthy communication at the center of nightlife, daytime events, and digital engagement, +wellvyl offers an antidote to modern loneliness and toxic social environments.
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Call for Changemakers
Applications for Founding Membership are open immediately. Interested candidates should schedule an interview via wellvyl.com/club/founding-member to begin the vetting process and join the movement for a more compassionate human experience.
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About +wellvyl
Wellvyl Hospitality PBC is a New York–based Social Wellness company on a mission to improve human interactions and communication, thereby creating a 1 % kinder, nicer, and healthier world. Through memberships, live experiences, branded media, and concierge services, Wellvyl is redefining what it means to “go out,” making social life a platform for personal growth and collective well-being.
